Market Benchmarking and Best Practices
| 14 – 16 Apr. 2025 | Abu Dhabi | 08 – 10 Dec. 2025 | Dubai | 22 – 24 Dec. 2025 | Abu Dhabi |
Course Objectives:
By the end of this course, participants will:
1.Understand the principles and methodologies of market benchmarking and their strategic importance.
2.Learn how to identify key performance indicators (KPIs) and benchmark them against industry standards and competitors.
3.Develop skills to gather, analyze, and interpret benchmarking data effectively.
4.Gain insights into adopting best practices to enhance organizational performance and competitiveness.
5.Create actionable benchmarking strategies that drive continuous improvement and innovation.
Course Syllabus:
Day 1: Fundamentals of Market Benchmarking
1.Introduction to Benchmarking
2.Understanding Key Performance Indicators (KPIs)
3.Benchmarking Methodologies
4.Workshop: Selecting KPIs and Designing a Benchmarking Plan
Day 2: Data Collection and Analysis
1.Gathering Benchmarking Data
2.Analyzing Benchmarking Data
3.Best Practices Integrating Industry
4.Case Study: Analyzing and Interpreting Market Benchmarking Data
Day 3: Implementing and Sustaining Benchmarking Strategies
1.Developing Actionable Strategies
2.Sustaining Continuous Improvement
3.Communicating Benchmarking Results
4.Capstone Project: Designing a Market Benchmarking and Improvement Plan
